If you are not familiar with what overconsumption is, it is “a situation where consumers overuse their available goods and services to where they cannot, or do not want to, replenish or reuse them¨. This is a problem in society especially when it comes to social media and people being influenced to try products they see online.
Influencers have made a huge impact on audiences around the world. You now have kids as young as 12 years old with tons of skin care and make up products. Having that many products at such a young age has caused some controversy. For teenagers, who maybe have a job or allowance sometimes buy products because it is trendy and what everyone else is doing.
Believe it or not, overconsumption is not just a problem with pre-teens and teenagers. It has also become a problem for adults as well. They are the people doing the influencing. Although, a lot of influencers get products sent to them to promote a brand. There is no reason one person should need five different body washes from different brands.
It is a social media influencer´s job to promote products because they get paid for it. But, they can keep some products and give away the products they do not use to people in need. There are so many people out there struggling, especially with the prices going up more and more everyday.
For the people being influenced, it is okay to buy one or two products that are trending to treat yourself. But, try not to buy everything you see online that is popular. A tip for you is to not buy a product until you are out of it.
